WHO WE ARE · CITY CONNECT

Our Team

“Driven by Passion, United by Excellence.”

A distinguished ensemble of industry visionaries, brand strategists, and operational leaders driving luxury fragrance and beauty distribution across MENA and CIS.

Executive Leadership

Guiding vision and strategic growth

Executive visionaries steering City Connect’s strategic market footprint, brand portfolio development, and regional commercial alliances across MENA and CIS.

Mr. Ali Oraibi - CEO Chief Executive

Mr. Ali Oraibi

CEO

Providing high-level corporate governance, overarching strategic vision, and investment leadership across City Connect’s prestigious luxury fragrance and beauty distribution ecosystem throughout MENA and CIS.

Mr. Basel Oraibi - General Manager General Management

Mr. Basel Oraibi

General Manager

Directing City Connect’s commercial expansion, global brand alliances, and distribution infrastructure. Under his stewardship, City Connect has positioned premier fragrance houses and niche beauty brands across prestigious department stores and high-end perfumeries.

Commercial, Brand & Advisory

Brand strategy, sales leadership & advisory

Omar Alaa - Brand Manager Brand Management

Omar Alaa

Brand Manager

Mostafa Rezq - Sales Manager Sales Leadership

Mostafa Rezq

Sales Manager

Ralph Asmer - International Business Development Consultant Business Development

Ralph Asmer

International Business Development Consultant

Joyce Azar - Learning & Development Consultant Learning & Talent

Joyce Azar

Learning & Development Consultant

Hussain Basil - Digital Marketing Coordinator Digital Marketing

Hussain Basil

Digital Marketing Coordinator

Operations & Administration

Logistics execution & operational support

Sajeed - Logistic Coordinator Logistics & Operations

Sajeed

Logistic Coordinator

Fathima Nidha - Administration Administration

Fathima Nidha

Administration

Khadija - Admin Administration

Khadija

Admin

The strength of our company comes from within. We select the best talent, provide the right resources and direction — ensuring our brand partners trust us to protect, grow and nurture their prestige.
CITY CONNECT LEADERSHIP

MENA & CIS

Geographic Reach

100%

Brand Integrity Focus

Full-Spectrum

End-to-End Distribution

Dubai, UAE

Regional Headquarters

Partner With City Connect

Ready to expand your brand with our dedicated team?

Discover how City Connect’s seasoned team can elevate your fragrance and beauty presence across key retail channels.

GET IN TOUCH WITH US EXPLORE OUR BRANDS →